Video is Everywhere Video is so common now that you might not even notice the huge advantage it is for a business. We watch video at such an alarming rate that it’s just considered the norm. From Facebook to LinkedIn, we’re seeing video marketing continually grow, especially on the business side with branding videos. Soon,...
How these 3 key elements, determines a successful Video project; Scope, Time and Cost
Even though the Triple Constraint is a project management term, it applies to video projects as well. The project that is well defined within a company's capability usually have a higher success rate.
3 Tips on Shooting Your Own Video (DIY)
We believe every business needs to take advantage of Video. In fact, we believe it so much that we think it’s important to know how to shoot video even if it’s a DIY Video. More often than not, business owners usually say something like this when they realize they need to add Video Production to...
Do it Yourself Vs Do It For Me
Ever wonder how to make professional videos for your business? Creating your video strategy is a multi-step process, and how you produce your content should be at the top of your list of things to consider. Let’s look at the pros and cons of DIY vs. DIFM. DIY: Do-it-Yourself – how to make professional videos First...
How to Create Powerful Customer Testimonials Using Video
Smart companies create customer testimonials. Why? So their potential customers can hear from (and relate to) people just like them. They learn why they should buy a product and how it could be beneficial to solving their problems. Customer testimonials can do a fair bit of the legwork of a marketing and a sales team, helping to convince leads and move them further through the funnel and closer to a closed deal.
