Before getting out the cameras and writing the scripts, you have a few questions to address. What are some shared qualities of videos with high view counts? What elements of a video make it different from the rest? The best videos are not always the ones you would expect, nor will they always manage to...
How to communicate your plan to reopen your business
During a time of crisis, when you communicate with customers is as important as what you communicate.
How to create a S.M.A.R.T Video Marketing Goal?
Every video you produce should have an aim. Before you ever press the record button, plan out what you’re going to do and what purpose it’s going to serve for your business. It only takes a minute to sit down and think about this, but it can make all the difference for your company’s long-term success using video content marketing.
How to Create Engaging Titles For Your Videos
Shooting and editing an online video for your business is only the first step toward having a successful marketing video. To make sure that as many people as possible find and see your video, you have to choose a great title that is both persuasive and search engine optimized. Can you imagine reading a book...
How to Be a Superhero for your Customers
If you want to truly stand out in today’s hyper-competitive market, it’s not enough to talk to the talk—you need to walk the walk, too. Branding Your branding is about more than your logo, your marketing strategies, or how you grab customers’ attention—it’s about what you do once you’ve connected with those customers. The reputation...
