Written Testimonials vs Video Testimonials We’ve all seen written testimonials on websites and marketing pieces – and they’re good, but in today’s world people demand more than just a text block with a company’s name next to it. Unlike a static written testimonial, your audience are able to see how your real customer interacts with your brand...
3 Secrets of Super Successful Small Business Video Marketing
“I want to make a video that will go viral!” Going viral should never be the objective of your video marketing campaign (never ever!). This term itself has seemed to have taken off and misguided most business owners. Business owners, we’ve been hearing lots of stats like these: 5 billion videos are watched on YouTube every single...
Comparing Your Video Options And How They Affect Pricing
For a small business, you have 3 options when producing video: 1. Self/Employee Intern 2. Solo Videographer 3. Video Production Company