Atlanta Corporate Video Production

Tag: Employee-Generated Content

Building ‘Know, Like, Trust’ in 2025: Strategies for Authentic Connections

Oct 23, 2023

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Trenton Carson

in Audience Engagement, Brand Authenticity, Content Strategy, Corporate Video, Digital Marketing Trends, Marketing, News, Small Business, Video, Video Marketing, Video Production

Brad Wolff Testimonial from Trenton Carson Productions, LLC on Vimeo. The “Know, Like, Trust” (KLT) principle remains a cornerstone of effective marketing, but the strategies to achieve it have evolved significantly. With information overload, building authentic connections with your audience is more critical than ever. In 2025, companies must adapt to new trends in digital…
Optimizing Video Engagement: Tailoring Content for Top Platforms

Oct 18, 2023

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by

Trenton Carson

in Audience Engagement, Content Optimization, Digital Marketing Trends, Marketing, News, Small Business, Video, Video Marketing, Video Production

Kroger Sponsor from Trenton Carson Productions, LLC on Vimeo. Video engagement is constantly evolving, and how audiences engage with content depends largely on where they view it. With new platforms, changing viewer behaviors, and emerging trends shaping the digital landscape, businesses must adapt their video strategies to stay ahead. In 2025, maximizing video engagement means…