60% of respondents watch video before reading content on the same page, and 22% said they generally liked watching video more than reading text for business information. Most websites, including financial planning advisors, CPA’s and holistic health sites, are about conveying a ton of information. And it’s usually boring jargon that the average viewer...
Your call to action, is your best plan of action
Directing your viewers to a clear next step is the key to strategic marketing. Paramount Business Advisors from Trenton Carson Productions, LLC on Vimeo. Call to Action (CTA) is an instruction to the audience to provoke an immediate response, usually using an imperative verb such as “call now”, “find out more” or “visit us today”....
When Everyone’s is using video.. except YOU
In 2017, you watched TONS of videos, every single day. Some for fun, some for education, and some of other businesses in the community. Well this year, why don’t YOU try implementing video into your own marketing. To start you off I’ll give you a few pointers in creating your own videos. Whether you decide...
One of the most effective things you won’t do…
First off, very few of the larger companies have the resources to consistently respond in such a manner, that’s your advantage! Follow-up emails and calls, are your way of showing that you’re putting in more effort than everyone else. Don’t feel bad about sending multiple follow-up emails either, especially if you’re passionate about the...
4 Tips to keep your marketing momentum in Q4
Unless your marketing had zero to negative effect, don't abandon it. You have to be patient with marketing.