Tag: Commercial Video
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Comparing Your Video Options And How They Affect Pricing
For a small business, you have 3 options when producing video: 1. Self/Employee Intern 2. Solo Videographer 3. Video Production Company
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How to Create Powerful Customer Testimonials Using Video
Smart companies create customer testimonials. Why? So their potential customers can hear from (and relate to) people just like them. They learn why they should buy a product and how it could be beneficial to solving their problems. Customer testimonials can do a fair bit of the legwork of a marketing and a sales team,…
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How to Enhance your Marketing by Adding Video to the Mix
AirSonic Commercial from Trenton Carson Productions, LLC on Vimeo. Enhancing your marketing with Video Think back over the last 3 to 4 years. How did you discover a new product, business or service? It was most likely in the form of a video. Let’s take it a step further. Once you discovered that new product, how…
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How Adding Video Enhances Your Marketing Strategy
Video Content Represents Pure Connectivity Your brand is not a stagnant strategy on a piece of paper, you must bring it to life. Video sends a bold jolt to flatlining marketing strategies and generates a pulse. Your brand evolves continually, and telling that story is important to keep your audience connected and bring in new…
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How to Use Video to Drive Sales
People use videos to learn about your products As a business-focused person, you are probably surprised but not very affected by the importance of videos and engagement. Sure, people may like videos, but how does that impact your business? You want people to think about your products and buy them, not just laugh and upvote…
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Your business is either growing or dying. There isn’t any in-between.
Your business is either growing or dying There isn’t any in-between. That goes for marketing your business as well. Too many small businesses like to live in that “in-between” area where they think they’re “maintaining” instead of growing. Utilizing video consistently is definitely in the direction of growing your business. How can your small business…
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How a Video Retainer will boost your marketing strategy results
A Video Retainer will boost your marketing strategy results Marketing Requires Consistency You see it all the time on a company’s Youtube channel, especially a local small business channel. Their latest video (or only video) was uploaded 6-9 months ago and before then it was well over a year ago. Video and marketing isn’t a one-play gig, it…
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Why Small Business owners love video, until they have to do it
Early on we focused solely on creating engaging video content for our small business and soloprenuers. That worked great for our company but not as much as we wanted for our small business clients. We then grew to medium sized companies and bigger firms. We were producing the same engaging videos but the bigger companies…
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Great Brands Are Storytellers
Too often business owners, focus on the data, metrics, and the ROI of their product without tethering the marketing to the prospects’ needs. Facts and features are great, but only if your prospects think so too. Demonstrating your company’s passion and expertise goes a lot further than a “hard sell.” InPrime Video from Trenton Carson…
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Clients Can’t Come To You With A Problem If You Don’t Explain How You Can Solve A Problem
TC Productions Testimonial with Daniel Woods of TWIA Insurance from Trenton Carson Productions, LLC on Vimeo. Clients can’t come to you with a problem if you don’t explain how you can solve a problem. Yes You Need A Video Your videos should show how your product or service solves your customers’ most irritating problems. Create…