Proving return on investment (ROI) can feel like a challenging task for corporate video production if you’re apart of a small team. Videos are creative assets, but they also need to deliver measurable impact, particularly in sectors we serve like healthcare, finance, manufacturing, and tech, where budgets must demonstrate clear, quantifiable value. At TC Productions,...
HR Directors: You’re the Employee Brand of the Company—Why Aren’t Your Insights on Display?
As an HR Director, you wear many hats. You’re the guardian of company culture, the bridge between leadership and employees, and the champion of values that shape everyday experiences. Job seekers are looking beyond just job descriptions; they want to know who they’ll be working for and with. They’re curious about your company culture, values,...
Maximizing Your Impact: How to Use Video Marketing to Stand Out During Expo Season
Expos and trade shows are crucial events for companies to promote their products and services. This allows the company to connect with potential clients, and showcase their brand. With the rise of digital marketing, video marketing has become an essential tool for companies to enhance their presence and stand out during expo season. In this...