Brand consistency is communicating in a way that aligns with core brand values. It involves using consistent visual brand elements, such as using the same colors, the same tone and presenting a logo in the same way. “OVER TIME, YOUR COMPANY’S BRAND IDENTITY ELEMENTS ARE INGRAINED IN PEOPLE’S MINDS AND THEY BECOME MORE LIKELY TO...
How to Live Your Best Life by Pursuing Your Passion
Guest Post by Elena Stewart You’ve done what you were supposed to do. You got a stable, responsible, practical job. Maybe you started a family. You might have bought a nice house and a new car. However, you find yourself feeling unfulfilled and dreading your morning commute. If you’re tired of working just to bring...
Comparing your video options and how they affect pricing Pt 2
How much does it cost produce a video? This is a question we hear every day. The costs and quality of your video will vary depending on what’s involved in it and the number of professionals needed to complete your project. For a small business, you have 3 options when producing video: Yourself/intern/employee, Solo Videographer,...
Comparing your video options and how they affect pricing pt 1
How much does it cost produce a video? This is a question we hear every day. The costs and quality of your video will vary depending on what’s involved in it and the number of professionals needed to complete your project. For a small business, you have 3 options when producing video: Yourself/intern/employee, Solo Videographer,...
Top 5 Things to Remember When Editing Your Business Video
Editing your business videos is no easy task; it can be difficult to balance professional information with entertaining content. When done correctly, however, corporate videos can be an incredibly useful tool for conveying information internally and to your target audiences.
