How to Create Evergreen Video Content and Why it’s Important
While evergreen content can be published in a variety of ways, such as written blogs, photos, or graphics, video is optimal for evergreen content.
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How to Boost your Brand with BTS Video Content
Behind-the-scenes content is showing your followers what’s happening behind the brand they love like the culture, management, staff, and everyday workings of the business. It’s about showing the process, and not the product.
How to Align your Video content with your marketing and sales funnel
Top-of-funnel video content is going to be the quickest and easiest to create because it complements the very first stage of the buyer’s journey, the awareness stage.
How Business Owners Love Videos, Until they have to do it
Every business owner must assess whether they have the capacity, time, and energy to do video themselves and do it well. And if not, they should start to consider hiring a professional video production company.
Written vs Video testimonials
Unlike a static written testimonial, your audience are able to see how your real customer interacts with your brand in real life with video.
Seeing is believing, how video can build confidence in your company’s brand
When people wonder what the biggest benefit of video marketing is for businesses, a key point should always be that
How to Make your video stand out on E Commerce Sites
When people arrive at a product page on your website, they’re probably thinking seriously about committing to that product. You’ve got their attention, and now you need to hold onto it.
Top 3 things you won’t see in your video, but your client will
to fresh eyes, everything is noticeable and significant. Here are three things that you won’t see in your video, but your clients will.
How to Create video for your sales team that gets results
Imagine their reaction when they receive a custom video message directly from their point of contact at your company, specifically addressing their goals or pain points.
What do you want to say and who do you want to hear it
The first two questions you should ask yourself when creating a marketing video for your business are “What do I