As a business owner, you need a strong professional network. Atlanta has many organizations to support entrepreneurs and help them grow their businesses. Making connections with other business owners is key, especially as you navigate the challenges of opening a new business in a new city.
We’ve highlighted 12 of these best practices in the sections below, helping you to better manage your small business finances, marketing efforts, vendor relationships, and more!
Where to Share Your Videos for Maximum Reach So you made an incredible video, sent it out on social media,
When it comes to video for SEO, descriptions are everything. Why? Well, descriptions allow Google’s search spiders to make sense of your video and understand what the content entails.
One fifth of your viewers will click away from a video within 10 seconds or less. Short and to the point – that’s what the video experts are recommending.
Remember: the same rules that apply for written content marketing apply for video marketing – concentrate on the value you’re providing for your customers.
While evergreen content can be published in a variety of ways, such as written blogs, photos, or graphics, video is optimal for evergreen content.
Behind-the-scenes content is showing your followers what’s happening behind the brand they love like the culture, management, staff, and everyday workings of the business. It’s about showing the process, and not the product.
Top-of-funnel video content is going to be the quickest and easiest to create because it complements the very first stage of the buyer’s journey, the awareness stage.
Every business owner must assess whether they have the capacity, time, and energy to do video themselves and do it well. And if not, they should start to consider hiring a professional video production company.